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Innovaro’s Leading Edge Innovation Practices are proven to fuel bottom line innovation results. Each LEIP is designed to guide users out of their comfortable knowns –and into new and diverse thinking. Key approaches include:
Lenses guide users to see their business, markets and opportunities in new ways. One of the biggest barriers to breakout innovation is getting stuck in our own way of thinking – seeking new ideas based on the way we’ve always done it and thought about it. Lenses guide users to reach for out-of-the-box ideas – fueling truly new opportunities for business growth. Lenses focus on gathering customer insights, finding new and previously unnoticed market trends, identifying orthodoxies in our thinking and releasing them, locating discontinuities in the market that offer opportunity and on determining your organizations most valuable core competencies. As lenses guide users to think out-of-the-box, they create fuel for powerful business innovation.
Diverge Converge guides users to expand their vision at every step of the LEIP methodology. Too often as we create and act on a new idea, we get stuck again in thinking the way we’ve always done it – limiting the upside potential of that new idea. By constantly diverging to reach out for more new ideas, then converging back onto the best opportunities – LEIPs guide innovators to expand baseline ideas across the entire innovation process, creating broader opportunities for success. Profitable innovation results, thanks to continuously re-evaluating and refining ideas, business concepts, product platforms and more.
Platforming focuses on expanding ideas and business opportunities to their full potential. This LEIP guides the clustering and stretching of ideas into complete business models and revenue platforms. For example – a single product idea – such as a crayon that is washable off of walls – is expanded to become a full line of washable, safe and fun creative products for kids. By combining and extending single ideas into platforms – businesses are led to create the most profitable and high impact innovation opportunities for business growth.
De-risking takes ideas to the next step – creating, testing and refining complete business models. One of the biggest challenges with innovation is the tendency to invest big dollars in ideas – ahead of fully understanding the business case for making that idea into a profitable revenue stream. De-risking solves that problem by guiding innovators through a proven process of defining, testing and optimizing business models before investing in the business concepts. Thanks to de-risking, businesses invest in proven, profitable ideas and time-to-profitability is accelerated.
Innovaro’s LEIPs methodology is delivered to clients through two offerings: Innovation consulting (via our Strategos innovation team) and LaunchPad software.